news

JD Row has just launched its new website and image. Email us and tell us your thoughts!

current projects

JD Row is currently working on various projects, including revamping images of business professional, developing social media strategies, optimizing sites of 1000s pages, and analyzing user behavior. Details to come!

weekly marketing tip

Understand your product. Not what you are selling. But rather, understand what the consumer is buying.

Weekly Marketing Tip

Understand Your Product.
December 15, 2009

Understanding what is being bought rather than sold, will save you time and money when you market the product. Companies often times forget that the consumer is not interested in the amazing features that R&D lab raves about. Study your consumer, understand why they would want to purchase the product, rather than why they SHOULD purchase the product. Change perspectives.

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